But this is also my passion. My design process begins with context and understanding. Collaborating with others to understand their goals, and the constraints of a project is the foundation. Only then can design solve problems and create beautiful user experiences.
This live real-time flash application presented functionality and design challenges ranging from chat integration to fantasy matchups and game time stats presentations. Definitely a high profile project, this was a good challenge to work with many people from different disciplines. Every design detail is highly structured to simplify the extraordinary amount of content that needed to be presented.
A set of four casual fantasy games were inconsistent as a game suite and needed better functionality. The new designs brought the games together in a fun thematic way by using elements that related to the game play and functionality . Each game has strong individuality while at the same time adhering to a consistent system.
A set of four casual fantasy games were inconsistent as a game suite and needed better functionality. The new designs brought the games together in a fun thematic way by using elements that related to the game play and functionality . Each game has strong individuality while at the same time adhering to a consistent system.
For this project there was a shortage of interaction designer resources. Therefore, I created the wireframes and devised the systems for navigation and presentation of the matchup content. Large photos and team colors were used to reenforce the matchup. A featured editorial picks area also helped to make it fun.
The Games team needed help establishing a brand and design for their blog page and blog archive. The blog design allowed certain stories to be featured. The Blog Archive made it possible to store them where users could easily access at a later time. I enjoyed working on this project. It gave me the chance to connect to new teams.
Yahoo! Sports created an Olympic site for the Beijing Summer Olympics 2008. I was a part of the team of designers that came up with the branding and interaction for this site that brought 35MM users beating out official Olympic provider NBC. For the schedule and results pages I created a simple easy to read design for a very large amount of data.
This upscale bathing suit company targets the fun girl who wants to look lusciously glamorous at the same time. The catalogue layout and design were inspired by the details found in the couture lingerie style suits. Each suit had its own style and embellishments that were expressed in the design.
Sprint and NASCAR had partnered up for a marketing campaign on a new real time mobile application called Sprint Cup Mobile for the NASCAR sprint cup. Taking imagery from the campaign I created this sales mock including the ad units in page as well as the page wrapper which consisted of twelve images.
A partnership between Yahoo! Sports and the NFL to provide live streaming NFL games in HD to individuals outside the U.S. Integrating content, promoting registration of service and a clear navigation with game status were factors in the design. A large dynamic image also added to the experience.
This was a very rewarding project. It isn’t every day you get to give back as a designer. This company needed a logo and a brand presence online to be a platform to promote and sell their concept. I used this modern, feminine and earthy concept to bring the content to the user in a fun and enjoyable way.
This design had to reflect the advanced scientific nature of the company and the drama of working with water. Initially the design task was just the logo but when the client saw the advantages of creating the new brand the project was expanded to include all aspects of the company brand.
Peg consulting is a company that provides instillation of Oracle applications. The company approached me with a need to drive customers to more of the features that they offer. By changing the layout more content was brought to the surface on the home page. Large photos and a feature area helped promote as well.
